Rules for Patriots in action: the art of persuasion

 In Rules for Patriots Rule #1 I stated:

But knowing your facts is not limited to political issues.  You need to know your audience, you need to know how to speak to them in a persuasive way, which means you have to talk to them in a way that resonates with them. You can't do that unless you know them and understand what makes them tick.

Charisma on Command explains how to express an unpopular opinion (in a way that works).  This is important because the opinion of a patriot is going to be an unpopular one with many people, and we need to make it work when we try to state our opinion. We need to know the art of persuasion.  This video shows comedian Bill Burr performing the technique to near-perfection.