Electability is not a winning general election message

Mitt Romney has a 50-something point economic plan.  Can you name any one of the points?  Can you remember 9-9-9?  That guy isn't even in the race anymore, but he had a message that could be distilled down to something simple.  Mitt Romney's talking points perhaps could be distilled down but they aren't being simplified like that.  Why not?

The Dems want Mitt Romney.

Do not nominate Mitt Romney, he's the most beatable Republican in the race.  How can I say that? Because Democrats.org have started in on him already.

Here's a 4 minute video they have just produced.  Tell me they don't want to run against this guy, despite all their protestations to the contrary that he's the hardest one to beat: